Guides Head-to-head comparisons
Which fits your Shopify store, BOGOS or Discount Genie?
At a glance
| Feature | Discount Genie | BOGOS |
|---|---|---|
| What it is | Discount rules app built on Shopify Functions | Free gift, BOGO, bundle and upsell app |
| Discount types | Product, order, shipping, tiered, volume, Buy X Get Y, payment method, store pickup, gift with purchase | BOGO, Buy X Get Y, free gift with purchase, bundles, volume, tiered and cart discounts |
| Bulk unique codes | Yes, random or from a CSV, on paid plans | Not on its listing |
| Tiers and volume | Every tier in one discount, standard tiered and volume on the basic free plan. | Volume and tiered discounts |
| BOGO | Classic and Volume styles, ladders such as buy 2 get 1, buy 4 get 2, on the basic free plan. | Yes, with auto-add to cart or a free gift popup |
| Free gift added to the cart | Shopify Plus stores on the Scale plan | Yes, on every plan |
| Bundles | Bundled pricing on items you already sell, on paid plans | Bundles, bundle builder (build a box), mix and match |
| Customer targeting | Tags, emails, email domains, segments and specific customers, on every plan | Its listing says it supports "targeting", with no detail |
| Code blocking | Rejection rules on every plan, for example no codes during a sale | Not on its listing |
| Klaviyo | Sends bulk codes to Klaviyo, on paid plans | Not on its listing |
| Storefront display | Theme blocks such as a tiers table and a volume table | Progress bar, announcement bar, today offer widget, offer page |
| Free plan | Basic free plan, up to 3 basic discounts. | 30 free orders by BOGOS for the lifetime of the store |
| Cheapest paid plan | $0.99/mo for the first 3 months, then $29.99 on Core | $29.99 on Basic, for Shopify Basic stores, with 300 orders by BOGOS a month, then $0.05 per extra order |
| Reviews | 5.0 from 50+ reviews on the Shopify App Store | 5.0 from 4,700 reviews, per its Shopify App Store listing, checked November 13, 2026 |
Which one to pick
| App | Pick it when |
|---|---|
| Discount Genie | You need code rules: bulk unique codes, blocking codes during a sale, discounts by customer tag or email, or tiers and BOGO ladders in one discount |
| BOGOS | You need the free gift in the cart on any Shopify plan, bundle products or a build-a-box page, and offer widgets such as a progress bar |
Every BOGOS fact on this page comes from its Shopify App Store listing, checked November 13, 2026. Prices are per month, in US dollars, and can change. Discount Genie facts come from its live plans and its docs.
Shopstack makes Discount Genie. This page names where BOGOS is the better pick, and describes BOGOS only from its own listing.
What Shopify does on its own
Shopify's built-in discounts cover a plain buy one, get one and simple customer rules without an app. Each item links the Shopify page it comes from (checked November 13, 2026).
- From your Shopify admin, go to Discounts, click Create discount, and in the Select discount type menu click Buy X get Y.
- In Customer buys, choose Minimum purchase amount, enter 100, and pick the products that count.
- In Customer gets, set the quantity to 1, pick the gift product, and in At a discounted value select Free.
- Check Set the maximum number of uses per order, enter 1, then click Save.
Shopify can
- Run a Buy X get Y discount that gives the get items free, a percentage off, or an amount off each item. Source: help.shopify.com
- Limit a discount to specific customers or customer segments. Source: help.shopify.com
- Accept up to 5 product or order discount codes and 1 shipping discount code on the same order. Source: help.shopify.com
Shopify can’t
- Put the free item in the cart. Shopify's help page says: "The free or discounted 'get' item is never automatically added to the cart." Source: help.shopify.com
- Give more product discounts to items in a Buy X get Y deal, unless the store is on Shopify Plus. Source: help.shopify.com
- Run more than 25 active automatic discounts, app discounts included. Source: help.shopify.com
When BOGOS is the better pick
BOGOS is the better pick when the offer is a gift or a bundle the shopper sees on the page.
- The free gift must land in the cart on any Shopify plan. BOGOS adds the gift to the cart or shows a free gift popup for BOGO, Buy X Get Y and gift with purchase, and its free plan includes free gifts. Discount Genie adds gifts only for Shopify Plus stores on its Scale plan.
- You want bundle products, not only a bundle discount. BOGOS builds bundles, a bundle builder (build a box) and mix and match bundles. Discount Genie discounts items you already sell when they are bought together.
- You want offer widgets. BOGOS shows a progress bar, an announcement bar, a today offer widget and an offer page, and its Plus plan adds checkout upsell.
- You want an app with thousands of reviews. BOGOS has 4,700 reviews on its listing; Discount Genie has 50+.
BOGOS prices by your Shopify plan and by orders that use an offer, per its listing:
- Free: 30 orders by BOGOS for the lifetime of the store.
- Basic, $29.99 a month: 300 orders by BOGOS a month, then $0.05 per extra order, only for Shopify Basic stores.
- Grow, $49.99 a month: 600 orders by BOGOS a month for Grow, Shopify and Professional stores. Its listing says "$69.99 for Advanced/Unlimited shops with 1000 free orders".
- Plus, $109.99 a month: 2,000 orders by BOGOS a month, only for Shopify Plus stores.
Each paid plan has a 7-day free trial.
When Discount Genie is the better pick
Discount Genie is the better pick when the job is a rule about codes, customers or tiers. Install it from Discount Genie on the Shopify App Store.
- Bulk unique codes: the Bulk code generator makes one discount with many codes, random or from your CSV, and sends them to a CSV file or a Klaviyo coupon (bulk code docs). Paid plans.
- Block codes during a sale: a rejection rule with No codes allowed keeps shoppers on the offer you promote, and other rules cap codes per order or reject codes by title (rejection rules). Every plan, including the basic free plan.
- Discounts for specific customers: match customer tags, emails, email domains, Shopify segments or specific customers, for example every customer except wholesale. Every plan.
- Every tier in one discount: the Tiered order type holds each spend step, and the Buy X Get Y Classic style holds a ladder such as buy 2 get 1, buy 4 get 2, with the cheapest or the most expensive item free (discount types). Basic free plan.
- Payment method discounts: for example 5% off when a shopper pays by bank transfer. Every plan.
- A price that doesn't grow with orders: Discount Genie's price doesn't depend on how many orders use a discount.
Your Shopify plan picks the Discount Genie plan: Core is $29.99 a month for Basic Shopify, Growth $59.99 for Shopify, Pro $79.99 for Advanced and Scale $99.99 for Shopify Plus. New stores pay $0.99/mo for the first 3 months on any monthly paid plan. The basic free plan covers up to 3 basic discounts. Gift with purchase is for Shopify Plus stores on the Scale plan for stores that installed since July 15, 2026.
Can you use both?
Yes. Both apps install on the same store, and each discount's combination settings decide whether it stacks with the other app's discounts. One split that plays to each app: BOGOS for the free gift and bundles, Discount Genie for code rules and customer discounts.
Shopify counts automatic discounts from both apps toward one limit of 25 active automatic discounts, and a Discount Genie rejection rule is saved as an automatic discount.
FAQ
Is BOGOS or Discount Genie better for buy one get one?
For a BOGO where the free item lands in the cart, BOGOS, on any Shopify plan. For BOGO ladders such as buy 2 get 1 and buy 4 get 2 in one discount, Discount Genie, on its basic free plan; the shopper adds the free item.
Is BOGOS worth it?
It depends on your offer and order volume. BOGOS is rated 5.0 from 4,700 reviews, per its Shopify App Store listing, checked November 13, 2026, and it is strong at free gifts and bundles. Its price rises with orders: Basic includes 300 orders by BOGOS a month, then $0.05 per extra order.
Is there a free alternative to BOGOS?
Discount Genie's basic free plan covers up to 3 basic discounts, including classic BOGO, tiered and volume discounts, with no order cap. It doesn't add free gifts to the cart on that plan. See BOGOS alternatives for apps that do.
Which app can block discount codes during a sale?
Discount Genie. Its rejection rules can block every code, cap codes per order or reject codes by title, on every plan. The BOGOS listing doesn't mention blocking codes.
Can Shopify add a free gift to the cart without an app?
No. Shopify's Buy X get Y help page says the free item is never automatically added to the cart, so the shopper must add it.